TextPort Blog

7 Benefits of SMS Marketing

7 Benefits of SMS Marketing

Many companies use direct mail or email for customer outreach, but many have been reluctant to employ text messaging (SMS) for their marketing efforts. A possible reason for this is there’s still an air of mystery surrounding the use of text messaging for B2P communication. SMS is still generally regarded as a person-to-person (P2P) means of communication. In this post we attempt to demystify the use of SMS as a marketing channel, and outline 7 major benefits of using SMS and MMS for business marketing.

Read More →
Send Texts Online in 5 Easy Steps

Send Texts Online in 5 Easy Steps

Usually we send texts using a phone but there are times when it would be preferable to send text messages from a computer. In this quick tutorial, we outline how simple it is to send and receive text messages online using TextPort.

Read More →
5 Ways to Send Text Messages Online

5 Ways to Send Text Messages Online

Sending and receiving text messages is generally associated with mobile devices, but there are times when it would be preferable to send text messages from a computer or send text mesages online, without having to use a phone. There are various ways to send a text from your computer. Each has its advantages and drawbacks. In this article we'll explore five commonly-used techniques.

Read More →
5 Rules for Effective SMS Marketing in 2020 - and Beyond

5 Rules for Effective SMS Marketing in 2020 - and Beyond

Most consumers view text messaging as a quick and convenient way to chat with family and friends. For most of us, it is, but for many businesses, it's become a powerful marketing tool. Compared to other forms of marketing like direct mail, print advertising, and email, the use of text messaging for marketing is still relatively new, which often makes SMS marketing misunderstood and misused. In this article we explore some rules of engagement and requirements for SMS marketing, and how to correctly and effectively use text messaging as a productive marketing tool

Read More →